Marketing Budget Template Excel

The Marketing Budget template for Excel, allows you to develop a monthly marketing budget for any number of marketing expenditure line items.

It incorporates features such as marketing expenditure categories with subtotals, e.g. staff costs, online marketing, etc., and an unlimited number of marketing expenditure items within each category.

Current year expenditure and projected + or — % change can be used to calculate next year’s budget.

Up to 20 seasonal expenditure patterns that can be applied to each individual expenditure line.

The seasonal expenditure patterns are fully customizable.

The annual marketing budget is then calculated on a monthly basis for 12 months and can be presented and printed in tabular and graphic chart formats.

Check out the comprehensive Marketing Budget Template User Guide for full details.

A version that incorporates variance analysis and reporting against the annual marketing budget on a monthly basis is also available. 

This allows actual expenditure for each line item to be entered each month and the variance against budget to be calculated and displayed and printed in tabular and graphic chart formats.